We are your window
to Qualitative Market
Intelligence in India.

Our Methodologies are diverse and tailored to suit your needs.

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Our research delivers insights that powers your brand.

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WHAT WE DO

Quipper is a boutique market research firm specializing in qualitative research

Our specialty is cross-cultural research; aiding international brands navigate markets across the Indian subcontinent and Asia (markets such as Pakistan, India, Bangladesh, Vietnam).

DATA PROTECTION PROTOCOL

OUR SERVICES

Ethnographies, Focus Groups, In-depth Interviews
Online Focus Groups, Bulletin Boards, Web Interviews and digital diaries
Logs, Diaries and Journaling, Trend Tracking, Lifestyle Portraits
A mix of on-and off line qualitative methodologies
Cultural contents and frameworks
Positioning and
Communication Checks

Trend Research
Packaging Research


Customer Segmentation
Blue Sky Explorations


Trigger & Barrier Studies
Brand Audits


User and Attitude
Research

OUR CORE TEAM

AWARDS AND RECOGNITION

QUIPPER RESEARCH BRINGS THE ESOMAR EXCELLENCE AWARD 2012 TO INDIA!

Pia Mollback-Verbic and Piyul Mukherjee of Quipper Research won the prestigious award for 2012 for their paper Water Wows, which they presented at an ESOMAR conference in Vienna.

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THINK GLOBAL QUALITATIVE

We belong to Think Global Qualitative, a network of independent researchers who offer global projects to clients and deliver local insights and recommendations to power global growth.

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NORTHPOINT CENTRE

Piyul and Pia are both appointed 'Northpoint Knights' for belonging to the visiting faculty of Northpoint Center of Learning - where they have taught the Post Graduate program for Marketing Research over 5 years.

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Read More Research & Insights
AWARDS AND RECOGNITION

GROUND REALITIES

This blog is an attempt to understand the realities of  what’s happening inside people’s homes, in their lives,
as reflected in their social and economic world. It is anchored by the team at Quipper Research, led by its co-founder Piyul Mukherjee.

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about us

10 years on the global market.
We work since 2005.

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